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IBM Unica Enterprise Campaign Technical Mastery Test V1 Sample Questions:
1. In Unica Campaign, what segment type is a reusable list of contacts (such as customers, accounts, or households) that you can use in the Select process as input?
A) Flowchart
B) Smart Chart
C) Template
D) Sample
2. Which Unica Campaign process controls the actual execution of completed Campaigns, including managing and generating output of contact lists, assigning offers to target audiences, tracking contacts, logging of data, and scheduling of Unica Campaign or Session runs?
A) Execution/Run
B) Data Manipulation
C) Cube
D) Analytical/Optimization
3. In Unica Campaign, what option in the schedule process allows a customer to call a script or program on the server?
A) Use of a custom macro in the Schedule process box.
B) Use the "Send Trigger" option in the Schedule Process Box.
C) Use the "Custom run" option in the Schedule Process box.
D) Use the "Server Admin" option in the Schedule Process box.
4. What Unica Campaign flowchart process type does a customer use to build an output file of customers who were suppressed because they had opted out of marketing communications (and where no marketing offer is needed)?
A) Call List
B) Snapshot
C) Extract
D) Mail List
5. If you are using Unica Campaign with more than one partition, what must a customer do to configure the IBM Cognos Reports Package?
A) Configure for each partition.
B) Install Cognos on a separate server.
C) The Reports Package does not support multiple partitions.
D) Configure once for all partitions.
Solutions:
Question # 1 Answer: B | Question # 2 Answer: A | Question # 3 Answer: B | Question # 4 Answer: B | Question # 5 Answer: A |